Influencer Badass Danielle Bernstein Just Launched Her Summer Line at Macy’s.

Written for The Edge Magazine here.

Image found here.

Remember being blown away by Danielle Bernstein’s spring line for Macy’s that dropped back in March? Well, cool your jets. You’re about to be blown away by her summer collection, too. 

Nearly hours into her spring line’s launch day in March—after seeing Macy’s stores absolutely depleted of the collection—the creative genius behind the fashion-blog-turned-multi-million-dollar-business We Wore What promised her 2.4 million Instagram followers an “even better” summer collection via Instagram story. Hard to believe, we know. But you know what they say—‘IG story or it’s not real.’ That is what they say, right?

The collection, which dropped on June 17, is the designer’s second of four Macy’s collabs, as well as the second line in her very first namesake collection. A beautiful assortment of puff sleeves, slip skirts, feminine dresses, patterned sets, and more, the spring collection was the ultimate representation of Bernstein’s trademarked edgy, feminine style. And, from what we’ve seen on Instagram, the summer line looks even dreamier—just as she promised. While bandana tops, slip dresses, two-piece sets, and the most perfectly placed slits all sound magical, the best part of Bernstein’s lines are the inclusivity they boast. While tags flaunt prices under $100, Bernstein was adamant on extending her style to fashionistas of all physiques, making her dream of increasing size and financial inclusivity come true.

And if the line wasn’t already welcoming enough to people of all shapes, sizes, budgets, and more, Bernstein decided to take it one step further. In light of recent events, Bernstein promised to market the collection’s pieces solely through “badass Black influencers and models.” 

We can’t stop shopping the arrival of DB drop number 2. And, if the collections just keep getting better, we can’t imagine what the fall will look like. Too soon? 

Image found here.